I’ve been promoting blogs, and trying to instill in the beginning writers, writers not yet published, and why it is essential they blog. The market for publication is fragile, especially considering the economic crisis we are in, and it will be up to those wanting to be published to help promote their work.
Read Seth Godin’s Advice Authors Seth says, “The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.”
The easiest as well as the simplest and less technical blogging platform that I have come across is Blogger.com
I’m including a YouTube Blogger help video in this link to help guide those interested in blogging and fear the technical aspects of creating one, there are several videos that guide you step by step in creating your blog. Blogger Help
Hopefully this helps the wanna-be blogger/writer.
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